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Inaugural Award Will Honour the Global Businesswoman for Her Influence on the Fashion Industry

Johannesburg, Monday 6 November: E! announced today Victoria Beckham will receive the first-ever The E! People’s Choice Awards Fashion Icon Award. The creative director of the Victoria Beckham brand and internationally recognized style icon will receive the award honouring her for her global influence on the fashion industry. The E! People’s Choice Awards will be broadcast live on E! (DStv Channel 124) on Monday 12th November at 02:00 CAT.

I feel so “honoured to be receiving the first ever fashion icon award at ‘The E! People’s Choice Awards.’ This year I am celebrating 10 Years of my brand, and this is a wonderful way to mark that decade,” said Victoria Beckham. “I am so grateful to be the inaugural recipient – I love what I do, and love that I have been given the opportunity to empower women through my collections – November 11 will be a very special moment for me.”

“Victoria Beckham is a powerful businesswoman, fashion designer and true inspiration and voice for modern-day women,” said Jen Neal, Executive Producer, Live Events, Executive Vice President, Marketing for E! “Celebrating its 10th anniversary, her brand is culturally influential across the globe and we couldn’t think of anyone better suited to receive the inaugural ‘The E! People’s Choice Awards’ Fashion Icon Award.”

Since launching in 2008 the Victoria Beckham fashion brand has developed a distinctive and modern language of clothing. The brand was awarded the prestigious Designer Brand of the Year accolade at the British Fashion Awards in both 2011 and 2014. Stocked in over 400 stores in over 50 countries internationally, the brand showcases only the finest craftsmanship, fabrication and materials, with all four Victoria Beckham lines developed at Victoria’s studio in London.

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